Global demand for Plus Size Lingerie has soared by 72%
Analysis of Driving Factors
- Active physical exercise:
Google searches for "sexy plussize Lingerie" increased by 152% year-on-year (Google Trends, 2023-2024)
68% of American women now wear clothes larger than size 14 (PLOS One, 2023), but only 19% of underwear suits them (NPD Group).
- Seasonal peak:
British retailers saw a 43% increase in plus-size bridal lingerie sales for the 2024 wedding season (Mintel)
Valentine's Day 2024: Sales of plus-size underwear in the United States soared by 58% (Adobe Analytics)
- Product Innovation:
Wholesalers offering adjustable strap designs saw 31% lower return rates (Retail Dive, 2024)
Breathable lace styles now account for 38% of bulk orders (Global Lingerie Trade Report)
2024 Wholesale Buying Trends
Top Sellers:
- Plussize Corsets (Size 1830): 47% of bulk orders
- Strappy babydolls: 62% growth in wholesale demand
- Opencup bras: 55% reorder rate (highest in category)
Color Trends:
Deep red (+39% YOY) and extended nude ranges (+27%) outperform black
Logistics:
83% of EU retailers prioritize suppliers with discreet shipping options (EuroCommerce 2024 Survey)
Sourcing Strategy for Profitable Inventory
As a leading lingerie wholesaler, we recommend:
Minimum orders of 5001,000 pcs for custom plussize designs
OEKOTEX® certified fabrics (now required by 71% of EU buyers)
Bundled sets (Robe + chemise) with 22% higher profit margins
Pro Tip: Optimize B2B listings with keywords like:
"plus size lingerie wholesale supplier" (4,300 monthly searches)
"bulk sexy lingerie for retailers" (2,900 searches)
"OEM intimate wear manufacturer" (1,800 searches)
Success Story: [Your Brand Name]'s 2024 Growth
Our plussize wholesale line achieved:
91% order increase from German/US retailers
Strappy harness sets 8,000 units sold Q1 2024
Mesh bodysuits 73% reorder rate
China is a production base of adult lingerie. The products here are renowned for their good quality and low price. We are a wholesaler of adult products and can select any adult products you want from China for you. Welcome to contact us